San Francisco is a high-tech metropolis and home to iconic sights such as the panoramic Twin Peaks, Golden Gate Park, and the zig-zagging Lombard Street. 90’s babies will feel nostalgic over the sight of the Painted Ladies, a line of colorful Victorian-styled homes decorated in dusty pinks, pale yellows and cream made famous in movies and television shows such as Mrs. Doubtfire and Full House. Prim, refined and rich in cultural diversity, Proper San Francisco is an urban oasis for city dwellers.


A full renovation has brought the historic Beaux Arts building back to its turn-of-the-century glory, with a stylish update of vintage furniture and warm colors giving it individuality and identity. Featuring an intoxicating assemblage of painterly wall coverings, we’re obsessed by the posh surroundings.


Postcard-perfect views, inside and out, are reason enough to dally around all day in Proper San Francisco’s modernist-inspired rooms and suites. Finely attuned to urbanites, all 131 rooms and suites are embellished with a selection of premium amenities such as cloud-like beds, Aesop bath products, and smart technology.


Villon‘s signature contemporary American cuisine is armed with wonderful surprises and inspiration drawn from San Francisco’s lavish culinary culture, seasonal ingredients, and global influences. Cheers to the “7×7” cocktail mixed by the hotel’s bar partners BVHospitality, which pays homage to San Francisco’s seven-by-seven-mile area featuring 49 original and classic libations.


Step foot into the recently reopened San Francisco Museum of Modern Art (SFMOMA). The museum is filled with contemporary art and is revitalizing the art scene all over the city, especially around the South of Market quarter.


Stay fit when you stay at Proper San Francisco. Exclusive to hotel guests, the 24/7 gymnasium offers state-of-the-art equipment including elliptical machines, weight machines and free weights.


Community is key. Proper San Francisco brings together like minded individuals and local institutions to create innovative products and services. The hotel partnered with Public – Supply to create limited edition notebooks and pencils that support their local non-profits, Hollywood Arts Council and At the Crossroads.


Picturesque wallpaper and trinkets are sprinkled throughout the hotel. #NowThatsProper


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