Grab your passport and pack light, we’re heading to these European cities for our culture fix and retail therapy.
Europe has often drawn a chic crowd for its unparalleled blend of style, culture, and shopping opportunities. And, the glamour of Europe during summer is undeniable, with iconic destinations like Rome and Vienna offering ancient streets to meander through, perfect for showing off new linen or the latest designer handbag, while cities such as Paris, Milan, and Düsseldorf are ideal for people-watching from a trendy cafe. While Europe (and Paris, in particular) is often heralded as the birthplace of fashion, it makes sense that these destinations also boast some of the best shopping experiences from high-end designers. Pioneers of luxury Designer Outlets across Europe, McArthurGlen Designer Outlets have transformed the shopping experience into an intimate glimpse of local culture. These shopping meccas are conveniently located across Europe — typically accessible via a short Uber or taxi and always a shuttle or bus ride away from major cities — where you’ll get your cultural fix alongside some necessary retail therapy — all while embracing each city’s signature style.
The moment you cross the threshold of a McArthurGlen Designer Outlet, you’ll immediately be transported into a charming local village that embodies that quintessential European essence — think open-air promenades, charming facades housing luxury brands (and jaw-dropping discounts of up to 70% off!). Each unique property is artfully designed with the whole family in mind — offering up VIP experiences, concierge services, and extensive kid-friendly facilities, there’s certainly something for everyone. In the spirit of discovery and for those who love a good fashion hunt, we put together a few of our favorite European destinations designed for soaking up the sites and snagging the best deals. (You’re going to need an extra suitcase for this one!)
Note: Americans, take advantage of tax-free shopping. International travelers, don’t forget to cash in on your tax refund located within centers. And everyone remember to download your Fashion Passport for an extra 10% discount before you go — it’s the cherry on top of an already delectable adventure!

GIVERNY, FRANCE (NEAR PARIS)
Looking for a chic shopping experience near Paris? Set your GPS for Giverny, where history and haute couture collide. Embark on a journey through Normandy, soaking in the solemn beauty of the D-Day beaches and the charm of jewel villages like Rouen. Marvel at Monet’s house and stroll through the gardens that sparked the iconic Water Lily paintings. Then, make a stylish detour to the McArthurGlen Paris-Giverny. This retail paradise offers a curated selection of French favorites, including Sandro, Furla, Zadig & Voltaire, Maje, and L’Oréal. After a spree of irresistible deals, treat yourself to a delightful lunch and don’t forget to snag some sweet souvenirs — macarons from Ladurée or exquisite chocolates from Angelina. This is not just a shopping trip; it’s a taste of French elegance.

WHEN IN ROME
Culture Fix: Rome, a city where ancient history and modern life artfully converge in the name of fashion, art, food, and culture. The grandeur of the Colosseum, Roman Forum, and Pantheon speaks volumes of its storied past. Venture into Vatican City to marvel at St. Peter’s Basilica and the awe-inspiring Sistine Chapel. Wander through the enchanting streets of Trastevere, where charming alleyways and vibrant nightlife create a unique atmosphere. Indulge in a gelato by the iconic Trevi Fountain (and make a wish!) and then stroll through the lush gardens of Villa Borghese. Rome’s timeless beauty and cultural richness promise to leave a lasting impression on all who come to visit.
Shop & Keep: Designer Outlet Castel Romano is a luxury shopping destination right in the city of Rome, offering over 150 stores featuring head-turning, top-tier brands like Etro, Valentino, Missoni, Armani, and Fratelli Rossetti.

DESTINATION: NETHERLANDS
Culture Fix: The enchanting landscapes of the Netherlands offer a rich cultural tapestry. Wander through tulip fields, visit iconic windmills, and cruise along serene waterways. Prepare to be enchanted by the Netherlands, where every turn offers a new delight.
Begin your journey in the vibrant city of Amsterdam, famous for its picturesque canals, historic museums, and lively atmosphere. As you head south, don’t miss the opportunity to explore the Medieval village of Roermond, a hidden gem that seamlessly blends old-world charm with modern amenities. Roermond’s proximity to three countries highlights its ease of transportation and makes it a perfect gateway for your travels.
Shop & Keep: Designer Outlet Roermond, located 40 minutes from Düsseldorf, Eindhoven, and Maastricht, offers over 200 stores in stunning architecture by a typical Dutch canal. The outlet features in-demand brands like Burberry, Hogan, Boss, Rituals, Gucci, and Moncler, and also boasts an array of sophisticated cafés and restaurants to hop from in between all that shopping. A short walk from Roermond’s town center, the outlet is ideal for exploring the Netherlands, Germany, and Belgium. Bonus: A convenient shuttle bus service from Düsseldorf is available every Saturday and Sunday.

VIENNA WAITS FOR YOU
Culture Fix: Vienna truly, is a cultural treasure trove. Begin your exploration at the majestic Schönbrunn Palace, once the summer residence of the Habsburgs. Stroll through the historic city center, a UNESCO World Heritage site, and marvel at the stunning St. Stephen’s Cathedral. Discover artistic masterpieces at the Kunsthistorisches Museum and the Albertina. The city’s coffeehouse culture is legendary, showing off endless spots to enjoy a Viennese coffee and Sachertorte. Don’t miss the contemporary art scene in the MuseumsQuartier followed by a magical evening at the Vienna State Opera. Vienna’s blend of history, art, and music makes for an unforgettable visit.
Shop & Keep: For a day of exceptional shopping, head to Designer Outlet Parndorf, located 30 minutes from Vienna. This top shopping destination has over 160 stores, from luxury designer brands to dreamy lifestyle shops including Prada, Aigner, Breitling and Tod’s, and the fashion-forward locale is cloaked in storied architecture inspired by the Schoennbrunn Palace. The location is close to Budapest and Bratislava, making it an ideal shopping destination throughout the area and the convenient shuttle bus service is available from downtown Vienna quite regularly.

MEET ME IN MILAN
Culture Fix: Italy’s (and the world’s!) fashion and design capital, Milan packs a big style punch from one neighborhood to the next when meandering around this beautiful city. Don’t miss a chance to gaze in awe of the iconic Duomo di Milano, a Gothic cathedral with stunning rooftop views, and the Galleria Vittorio Emanuele II, a world-old shopping mall. The Pinacoteca di Brera showcases Renaissance masterpieces, while the Basilica of Santa Maria delle Grazie houses Leonardo da Vinci’s “The Last Supper.” After peeking into architect Portaluppi at Villa Necchi Campiglio, head to the Brera district, where narrow cobblestone streets reveal cafes, restaurants and art galore. For a contemporary edge, check out the Navigli area with picturesque canals, nightlife, and eclectic dining options.
Shop & Keep: Designer Outlet Serravalle, the largest designer outlet in Europe, is located an hour from Milan and 45 minutes from Genoa. With over 230 premier stores offering up to 70% off, it’s a paradise for bargain lovers and fashion enthusiasts on the hunt for luxury brands like Balenciaga, Celine, Emilio Pucci, Givenchy, and Saint Laurent at incredible prices. The shopping atmosphere is delightful, with Ligurian architecture, fountains, and contemporary sculptures leading the way. The daily shuttle service from Milan makes visiting easier.

VENETIAN DREAM
Culture Fix: Affectionately known as the city of romance, the dreamy canals of Venice offer a plethora of cultural experiences. Begin your exploration in the heart of the city at St. Mark’s Square, home to the stunning St. Mark’s Basilica and the opulent Doge’s Palace. Wander through the labyrinthine streets and canals, discovering hidden gems around every corner. Take a gondola ride or water taxi along the Grand Canal to admire the magnificent palazzos that line the waterway. Visit the Peggy Guggenheim Collection for an impressive array of modern art, and don’t miss the Rialto Market for a taste of local Venetian life.
Shop & Keep: Designer Outlet Noventa di Piave, a 40-minute drive from Venice, boasts over 165 stores and an architectural environment inspired by Venetian palaces. The atmosphere is captivating and reflects Venice’s unmistakable cultural heritage. Noventa di Piave is easily accessible via the ATVO shuttle bus, with stops at Venice Piazzale Roma and Marco Polo International Airport. Notable brands include Fendi, Bottega Veneta, Loro Piana, Marni, and Salvatore Ferragamo. And, you can receive an additional 10% off outlet prices with this exclusive coupon.
And, you can receive an additional 10% off outlet prices with this exclusive coupon at all 24 of McArthurGlen Designer Outlets.
In partnership with McArthurGlen Designer Outlets