Whenever I hear murmurs of an “Italian Summer,” there’s one place that immediately comes to mind. Angelic cliffs, colorful villages, and the all-consuming scent of lemon groves and sea air. Yes, I’m talking about the Amalfi Coast. Stretching along Italy’s southwest edge, this location is a sensory overload in the best way possible — full of light, music, sun, and long considered the destination for those chasing that iconic la dolce vita dream.
The Amalfi Coast is one of Italy’s most visited spots, and for good reason. It’s equal parts postcard-perfect and deliciously chaotic. A place where every hour feels like golden hour, and every meal comes with a view. But beyond the crowds and hashtags, there are still hidden corners only the seasoned travelers know. From Positano to Praiano and, of course, Amalfi, the key is to not do what everyone else is doing — or at least, not in the way they’re doing it. Yes, you’ll live in linen. Yes, there will be an Aperol spritz involved. But the real magic lies in the details: slipping into under-the-radar boutiques known only to those who return year after year; knowing which tucked-away table has the best sunset view (and the freshest crudo); booking a boat not from the harbor hawkers, but through a captain whose name is passed down like a secret.
So, how does one find these niche places? We asked Samantha Collum from River Oaks Travel, a Virtuoso Agency, for the best recommendations that only locals or seasoned travelers would know about — and she definitely delivered. From hidden gems to high-end accommodations, and even the mistakes that most travelers make when visiting — we have it all.
For those looking to indulge in R&R, whether that be through shopping, eating, or some serious TLC — here are the best Amalfi Coast recommendations vetted by a pro.
Travel Curator (TC): What’s your favorite restaurant on the Amalfi Coast — and is there a specific table we should request for the best view or experience?
Samantha Collum: For aperitivo with a view, I’d skip the overly trendy spots and head to the terrace at Franco’s Bar (next to Le Sirenuse) – it’s stylish but still feels relaxed, especially if you go right when they open around 5:30–6:00 p.m. It’s first-come, first-served, and the cocktails are fantastic. If you’re open to venturing out of Positano, Kasai in Praiano is a favorite – it’s casual, local, and the sunset views are some of the best on the coast without the big scene.
TC: Which hotel do you consider the best blend of location, luxury, and service — and which exact room or suite should I ask for?
Collum: Le Sirenuse is a Positano icon for a reason – timeless, centrally located, and still the most glamorous place to be seen. If someone wants something more tucked away, Il San Pietro is incredibly special.
TC: Is there a hidden gem or under-the-radar town I should visit between the major stops like Positano, Ravello, and Amalfi?
Collum: Praiano is my favorite under-the-radar spot. It’s much quieter than Positano, but still has amazing views and great access to hiking trails like the Path of the Gods. It also tends to have better sunset views than even Positano.
TC: What’s the one store or boutique you always send clients to — for local fashion, handmade ceramics, or something totally unique?
Collum: For fashion, La Bottega di Brunella in Positano is always a win – gorgeous linen pieces that are handmade locally and actually wearable once you’re back home. For ceramics, Ceramiche Casola is a go-to. Their pieces are beautiful, and they’ll ship everything back for you.
TC: Is there a boat experience you recommend that feels less cliché and more elevated — and should I book a specific captain or style of boat?
Collum: We love booking a private wooden Gozzo in Positano. It’s more charming than a standard speedboat and perfect for a day on the water. A few hours cruising the coast with a swim stop and Prosecco onboard always feels elevated but still relaxed.
TC: Are there any hotels or restaurants that offer private dining, secret garden tables, or after-hours access I should know about?
Collum: At Palazzo Avino in Ravello, the most special experience is their private sommelier cave dinner — a tucked-away stone-walled space below the hotel that feels like a secret. It’s candlelit, completely private, and perfect for proposals or milestone celebrations. For something above the cliffs, Casa Angelina in Praiano also offers a rooftop dining setup we love arranging – quiet, romantic, and ideal for honeymooners or anyone celebrating something meaningful.
TC: What’s a common Amalfi Coast mistake you see travelers make — and what’s your best tip to avoid it?
Collum: Trying to do everything by car. The coastal roads in summer are packed, and parking is a pain. We always tell clients to use boats to get around as much as possible — it’s faster, more scenic, and way less stressful. And book dinners early – top spots fill quickly, especially in peak summer months.
Feature image courtesy of iStock
